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Heartbeat of the Bold City

Expounding the Pavement with Heartbeat of the Bold City Founder Jessica Pounds

A little over 100 years ago, downtown Jacksonville was on fire. Now we use that teachable moment as an advertising campaign to implore residents of our geographically expansive community to venture downtown and breathe in the culture. has been instrumental (forgive the inevitable musician pun) in the application of physical presence, cooperative engagement, and creative solutions to proliferate participation in

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