Tag Archives: Downtown Ambassadors

The Elbow, Jacksonville, FL, Downtown Vision, DVI

The Anatomy of a District: The Elbow and Downtown Vision, Inc.

The inaugural year of featured a Creator called “,” helmed by a marketing team intent on designating and branding an entertainment district Downtown. The idea may be foreign to Jacksonville, but it’s not a unique concept. The French Quarter in New Orleans, the Gaslamp District in San Diego, and the closer-to-home Ybor City in Tampa have all branded themselves as a downtown destination for happy hours and late nights out. However, our own Jacksonville’s urban center only had what may have been vaguely described as “around Bay Street.” The Elbow saw moderate success at One Spark in 2013, and subsequently …

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