THE FLOG

Growler Fight in Legislature

Craft beer industry wants to sell 64-ounce take-home bottles

Intuition Ale Works is one of the companies wanting to sell 64-ounce growlers.

Bob Mack/The Florida Times-Union

By Ron Word

Posted 3/13/13

The craft beer industry is asking the Legislature to approve the sale of a new size of growlers, which are reusable containers for taking home draft beer.

According to the bill’s summary, it is currently legal for craft beer makers to sell 32-ounce and 128-ounce bottles of beer. Beer makers want to make 64 ounces a legal size as well. They say it is a better size for most consumers, holding about four pints.

The 64-ounce growler is the industry standard and is readily available and much cheaper to acquire than 128-ounce and 32-ounce bottles, beer company officials said.

The name “growler” is believed to have originated in the early 20th century due to the rumbling noise made by the carbon dioxide that rattled the lid of beer pails.

The legislation was up before the Senate Regulated Industries Committee on March 14 and has also been referred to three other committees.

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3 comments on this story | Add your comment

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Ray Hollister

I hope this gets passed. I've often wanted to take home a growler from Bold Bean, but the 128 ounce bottle is just too much for me and my wife. I don't want to sound like a lightweight, but a couple of beers in one night is usually more than enough for me. Thursday, March 14|Report this

DurtyDurty

Sitting at a table inside Intuition last night, my friends and I just had that same conversation. A gallon of beer is a lot to consume inside a week for a casual drinker.

“What it breaks down to is to get a quality bottle at 64 ounces, like the rest of the nation, is a little bit cheaper than a 32-ounce bottle,” said Rob Whyte, whose Fort Myers Brewing Company will have its grand opening Saturday. “Customers don’t have to buy two pieces of glass” for the same amount of beer.

http://www.naplesnews.com/news/2013/mar/01/craft-brewers-seek-to-sink-restriction-on-64/ Thursday, March 14|Report this

DurtyDurty

The laws hearken back to Prohibition Era politics. Here's an in-depth article:

"The system was intended to prevent vertical integration, in which a single company controls all aspects of a product from manufacture to sale."

http://www.tampabay.com/news/business/retail/size-matters-craft-brewers-challenge-floridas-beer-container-laws/1213918 Thursday, March 14|Report this

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